Ascent Credit Union is looking for a Digital Marketing Specialist to work directly with the Marketing Manager to coordinate marketing efforts using various online tools, like social media, blogs, and the website content management system. The ultimate goal of this position is to promote brand awareness for Ascent Credit Union and increase engagement with both members and potential members.
How You’ll Contribute:
Coordinate with Marketing Manager on management, planning and execution of digital marketing campaigns aligned with business goals
Assist in the creation of digital content for various sites such as Twitter, Facebook, Instagram, LinkedIn, blogs, and other social media/networking sites.
Maintain a strong online credit union voice through social media. Respond to questions and posts in a timely manner and brand positive manner.
Assist with search engine optimization initiatives.
Carry out the digital marketing calendar
Monitor key online marketing metrics to track success. Maintain digital dashboard of several different accounts.
Analyze digital data to draw key recommendations around website optimization (SEO)
Identify trends and insights and optimize spend and performance based on the insights
Create and update digital marketing reports. Report on the deployment of marketing content and campaigns in various digital channels such as banner and tile, pay-per-click, retargeting ads, and social media. Analyze and assess results and recommend refinements to enhance performance.
Stay up-to-date with digital marketing developments and evaluate emerging technology
Conduct social media audits to ensure best practices are being used
Suggest and implement direct marketing methods to increase profitability
Brainstorm new and creative growth strategies through digital marketing
Provide day-to-day support for tasks required by the marketing department
What You’ll Bring:
Efficient problem solving & critical thinking skills
Strong organization skills with high attention to detail
Ability to exercise sound judgement
Excellent computer skills
Sharp communication skills
Strong teamwork abilities
Ability to juggle multiple projects at the same time
In-depth knowledge of all social media channels, Google Ads, Google Analytics, and other digital marketing platforms
Proficiency with SEO tools and WordPress
Experience executing and analyzing paid digital marketing campaigns
Experience with data entry and data management
Competency in producing reports on digital marketing stats for management
Education & Experience Requirements:
2+ Years of experience in digital marketing
The following are not required but will increase the candidate's potential for hire:
Degree in Marketing, Digital Media or relevant field
Knowledge of video and picture editing software such as Adobe
What We Offer:
Ascent Credit Union provides competitive compensation, benefits, and a relaxed, team-oriented work environment, including:
Annual salary reviews
Dollar for dollar match up to 5% annual salary for 401(k) retirement plan
Employee Assistance Program providing personal and professional support to employees to help them manage issues and problems related to work or home
13 paid holidays per year
4140 Harrison Blvd, Ogden, UT, 84403
Flexible. 4-6 hours between 8am and 6pm, Monday through Friday
Potential to become a full time position
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